We are currently inviting perspectives from professionals working across museum communication, social media, and digital engagement.
If you work in or contribute to these areas, we would really value your perspective.
AI in Museum Communication Practice
International study
Artificial Intelligence is increasingly becoming part of everyday museum communication work.
This international research project explores how AI is experienced in practice across museum communication, social media, and digital engagement.
We are interested in:
how AI is used or intentionally not used
how these changes are experienced in everyday work
and how AI shapes communication, trust, and institutional voice.
The study includes two stages:
Online survey (5-10 minutes): The survey explores current practices, perceptions, and experiences of AI in museum communication and digital engagement.
Take the survey:https://bit.ly/3OgWzHp
Follow-up interview study: At the end of the survey, participants may indicate their interest in taking part in an optional follow-up interview.
These interviews explore experiences in greater depth and help us understand how AI is negotiated within specific professional and institutional contexts.
Who can participate
If you work with or contribute to museum communication, social media, or digital engagement, we would really value your perspective.
Participation and ethics
The survey is anonymous
Participation in the interview study is optional
Contact details (if provided) will be used only for research purposes and handled in line with ethical and data protection guidelines
Stay updated
We will share updates and research outputs from the study on this website.
Contact
If you have any questions, feel free to contact us:
sophia.bakogianni@gmail.com
